Pets A2B

Pets A2B is one of my own businesses. When the coronavirus began I was forced to stop my dog walking services. Seeing a demand for pet transport I created PetsA2B and haven’t looked back.

I created the first design quickly to take advantage of the increased demand for the services during lockdown. Some months later I switched from using Elementor to Kadence and the new design loads much faster and, in my opinion looks better too. The website is ranking well for my main keywords which in turn is producing lots of enquiries and a healthy income.

Summary

Pets A2B is a new business trying to compete in a competitive market. The pet transport businesses who rank on page 1 of Google have been in existence for many years and have lots of history.

Being new meant having to leverage every advantage I could. The final website loads faster than the competition and I feel it looks more professional too. Lots of hard work obtaining backlinks and improving domain authority has got the attention of Google quickly. We currently rank page 1 or 2 for our main keywords and plan to improve on this further during the rest of 2021.

The main aim with Pets A2B was to build a good looking website quickly to take advantage of one of the businesses that was thriving during Covid19, namely pet transport.

The website was originally built using Elementor, a WordPress page builder. Google Ads were used initially to get customers. Very quickly we started getting positive reviews on Google My Business and Facebook which in turn led to getting more customers. It also helped with our local Google ranking.

The backlinks and citations we had built eventually had an impact on our domain authority and in turn our organic ranking within Google. At this time we stopped using Google Ads. After a quick redesign using the Kadence WordPress theme we saw a further improvement in our ranking, we feel due to faster page loading speeds.

We are now ranking on page 1 or 2 of Google for our main keywords. We have been so busy that we have not had the chance to blog as much as we had hoped. Our aim is to continue to improve our ranking for terms like ‘pet transport’ during the next few months of 2021. Click here to visit the live website.

Page Speed is an important Google ranking factor. Tested in Pingdom.